Over £55 million walked through the doors and over 10,500 unique sales leads were generated at the recent National Self Build & Renovation Show (Swindon 7-9 February) proving that despite the current economic climate, self-build and renovation projects are still a real and viable proposition.
During the three-day Show, visitors had access to over 75 self-build seminars, demonstrations and educational tours with the majority of presentations conducted by those manufacturers, suppliers and installers that have a permanent presence at the Centre. Taking ‘Centre Stage’ and attracting large inquisitive audiences was the Live Demonstration Arena where building systems such as ICF, Timber Frame, Thin Joint and SIPS were clearly explained and expertly demonstrated.
Over 120 different businesses, from fabric and build systems through to finishes and renewable energy solutions, were represented at the Show with 46% of visitors rating the dedicated, permanent Trade Village as ‘excellent’. In addition, the Show reported a 21% increase in unique lead generation against October’s Big Green Home Show.
In terms of budget, it’s encouraging to report that 30% had a build budget of between £100,00 – £200,00, 26% had a build budget of upto £100K, 16% had a build budget of £200-£300K and 14% had a build budget in excess of£300,000.
With so much advice, inspiration and ideas under one roof, it is unsurprising to learn that visitors spent an average time of four hours at the Show. In fact, visitors travelled from across the length and breadth country to the Show – from as far afield as the Isle of Man to Scotland, Devon to East Anglia. The Show also attracted 70% new visitors to the NSBRC with 61% reporting that they intended to visit the Centre again; In addition, 96% would recommend the Centre to family & friends .
Harvey Fremlin, Head of Business Development commented:
“We are really encouraged to see that there is such a positive interest in self-build and renovation and are naturally delighted that our Centre Partners had such a successful show. With such as high percentage of visitors expected to return to the Centre, having a permanent presence here at the NSBRC is marketing budget well spent. Based on the success of this Show, we anticipate that our next show in June which focuses on home improvement will also be a big hit.”