Saniflo UK – a leading designer and manufacturer of macerators, pumps and shower cubicles – is kicking off the new spring season with a TV ad campaign demonstrating how easy it can be to have an additional bathroom anywhere a water supply can reach.
Running 1 – 31 March, the 30-second ad will air more than 2,000 times across multiple channels with many primetime slots onITV3 alongside some of the nation’s favourite programmes including Heartbeat, Rosemary and Thyme, A Touch of Frost and Murder She Wrote.
The ad depicts a problem that Saniflo has beensolving for decades: that of easily creating additional bathroom facilities in a UK home. A series of images shows a range of Saniflo products that can provide an extra bathroom anywhere a water supply can reach without disturbing the flooring, making the process quick, easy, cost effective and hassle-free.
Customer Services and Marketing Manager, Ann Boardman, comments:
“Saniflo is no stranger to TV ad campaigns. It’s a worthwhile investment to support our trade customers by educating homeowners in the possibilities available to them when it comes to creating extra wet facilities in the home. Previous campaigns have resulted in success. A success that helps make Saniflo synonymous with macerators and pumps, a bit like calling a vacuum cleaner a ‘hoover’.”